Special Training by HeartMath
This hands-on, interactive two-hour session will introduce you to HeartMath’s stress reduction tools—the emWave® PC Stress Relief System and emWave™ Personal Stress Reliever®, new approaches to stress relief based on changing the heart rhythm pattern and creating physiological coherence in the body. Practical applications for chronic pain, anxiety, depression, anger and other conditions, as well as examples from practitioners in hospitals and clinics, will be reviewed. Continental breakfast will be provided.

Attendance is limited for this training. You will be notified if your registration cannot be accepted.

Workshop #1:  Starting and Building a CAM Program
Tanya Edwards, MS, Med, medical director, Center for Integrative Medicine, Cleveland Clinic Foundation, Cleveland, OH, and Nancy Hart, President, MBA, Custom Health Integration, Boulder, CO

In this workshop, you’ll learn the key steps for creating a solid foundation for your CAM program. You’ll discover what to expect in the development stages, ideas on how to rectify the challenges, and creative strategies to increase the likelihood of a successful program. You will gain valuable insights on developing successful programming, effective marketing and lessons learned. You will hear two different perspectives – that of a medical director of a three-year old integrative medicine program, and an integrative medicine consultant who has worked in the industry for ten years. Workshop registration includes lunch.

Separate pre-registration is required.

Workshop #2:  Philanthropy as a Key Component in Building an Integrative Medicine Program
Sid Mallory, executive vice president for philanthropy, Allina Hospitals and Clinics, Minneapolis, MN, and Mary Love (Bitsy) Henderson, president, Henderson Mallory Partners, Minneapolis, MN

The question of funding is upper most on the minds of hospital CEOs and other health care executives as they consider integrative medicine as a key strategy to improving the health of the population they serve. Many are wondering if philanthropy can provide a significant source of funding in building and sustaining a program. This workshop will focus on the philanthropic environment that must be in place to allow prospective donors to partner with a health care institution to build and support a campus-based integrative medicine program. Participants will examine a proven philanthropic case and learn about the key elements of the philanthropic plan and structure that must be in place to achieve a high level of community support. They will leave with the ability to accurately measure their own level of readiness and some key strategies to advance philanthropy and integrative medicine on their local campuses. Workshop registration includes lunch.

Separate pre-registration is required.

Site Visits
Separate pre-registration is required and an additional fee applies. Sign up early as space is limited. Buses will leave from the hotel at 3:30 pm. Please select between two tours:

Site Visit #1:  Virginia Piper Cancer Center, Scottsdale Health Care, Scottsdale, AZ
Join us on an exclusive tour of Scottsdale Health Care's unique facility, the Virginia G. Piper Cancer Center, designed and planned by a multidisciplinary committee with cancer patients led by director Susan Brown. The Complementary Therapies Department is led by Sherry Zumbrunnen, BSN, Holistic Nurse, Certified Kripalu Yoga Instructor, Supervisor of Body, Mind & Spirit Program in the Creative Arts Department. You will learn how this center in conjunction with the hospital was founded and the variety of integrative medicine services available to cancer patients. You will also tour the Resource Center, Boutique, Exercise Room, Creative Arts area, and have the opportunity to personally experience several modalities including Biofield Energy analysis demonstration with the GVD, Music Therapy, Massage, Relaxation/yoga techniques, acupuncture and enjoy a snack prepared by their nutritionist.

Site Visit #2:  Mercy Gilbert Medical Center, Gilbert, AZ
Join us for a tour of Mercy Gilbert Medical Center, Gilbert’s first full service healing hospital. The center's culture is based on Erie Chapman’s Radical Loving Care philosophy that patient care areas are sacred. Mercy Gilbert Medical Center prides itself in the delivery of holistic care for its patients and part of that philosophy empowers every staff member to take part in a patient’s care. Visitors will meet employees chosen for their calling of health care delivery as well as their specific skills. The medical center offers a variety of services including: the new Lund Family Pediatric and Adolescent Unit; medical and post-surgical units; family birth center; sleep center; emergency department; telemetry unit; intensive care unit; cardiovascular imaging and research; diagnostic imaging and orthopedic and neurological unit.

Opening Keynote
The Future of Health Care: The Quest for Value for All Americans
Ian Morrison, PhD, author, consultant and health care futurist, Menlo Park, CA

Health care reform is again on the political agenda as the growing uninsured and rising costs challenge payers and providers alike.  The health care system continues to struggle in its search for affordable solutions that deliver value. As health care costs rise, the burden is increasingly being shifted to consumers. Amplified by the internet and new benefit designs, consumerism creates new opportunities and challenges for an industry searching for a direction and vision. Our organizations are stretched thin by the roller coaster of change in management philosophy, reimbursement, and medical technology. This presentation will focus on the political, economic, and strategic context of change in health care and examine how the various actors are preparing for the future. It will examine the quest for value in health care by payers, health plans and consumers, and explore how health care providers will respond. We’ll also consider the leadership challenges and opportunities that lie ahead, and gain strategic insights on how organizations and individuals can flourish in the new millennium. 

Concurrent Sessions           

1. Woodwinds Natural Care Center: The Value of Partnership
Mark McKenzie, BA, MOM, Diplomate Chinese Herbology, Acupuncture and Oriental Medicine, LAc, Program Dean, Minnesota College of Acupuncture and Oriental Medicine, Northwestern Health Sciences University, Bloomington, MN; Deborah Miller, clinics administrator, Northwestern Health Sciences University, Bloomington, MN; David J. Smith, DC, associate professor, Northwestern Health Sciences University and faculty clinician, The Natural Care Center at Woodwinds, Woodbury, MN; Craig Svendsen, MD, chief medical quality officer, HealthEast, Woodbury, MN; and Val Lincoln, PhD, RN, AHN-BC, clinical lead , Integrative Services, Woodwinds Hospital, HealthEast, Woodbury, MN.  Facilitator: Charles Sawyer, DC, senior vice president and provost, Northwestern Health Sciences University, Bloomington, MN

The genesis of Woodwinds is expressed in its vision to be an innovative, unique, and preferred resource for health by fundamentally creating the health care experience in a way that has not been done before. One of the identified desires of the community focus group consensus was to have access to integrative health care in both the outpatient and inpatient arenas.  To that end, planning began in 1997 to create Woodwinds Hospital and Health Campus, and in partnership with Northwestern Health Sciences University, an international leader in natural health care education, patient care and scientific research, to create the Natural Care Center at Woodwinds. This collaboration has afforded access to natural health care services and fostered relationship centered care in both the outpatient and inpatient realms. The panel will present the steps in their journey towards integrated health care, sharing the challenges, successes and future goals.

2. Bringing Integrative Medicine Upstream... An Intriguing Concept to Create a Win-Win for Patient, Provider, Employer and Insurer
Lance Luria, MD, associate medical director, St. John's Health Plans and medical director, St. John's Health and Wellness, Springfield, MO, and Michele Maiers, DC, MPH, assistant professor, Northwestern Health Sciences University, Bloomington, MN

Integrative medicine offers a host of low tech and low risk cost-effective approaches in dealing with a multitude of acute and chronic ailments. Unfortunately, many of these approaches are not recognized or paid for by employers who foot the bill for their members' health care costs. On the flip side are staggering increases in health care costs with newer and more expensive technologic interventions being utilized to treat these same chronic conditions. Drs. Luria and Maiers will discuss some novel ideas and share their research concepts and projects that will demonstrate how applying integrative medicine interventions early on can be cost effective and how these seemingly diametrically opposed stakeholders can solve this payer-provider conundrum.

3. Employer Panel 
Details to come soon.

4. Dialogue Session with Ian Morrison
Ian Morrison, PhD, author, consultant and health care futurist, Menlo Park, CA

This session will provide you with a unique opportunity to dialogue on-on-one with Ian Morrison, an internationally known author, consultant, and futurist specializing in long-term forecasting and planning with particular emphasis on health care and the changing business environment. Ian combines research and consulting skills with an incisive Scottish wit to help public and private organizations plan their longer-term future. (Please note, this session will not be repeated in the afternoon.)

Concurrent Sessions #1-#3 Repeated with New Session #4

4. When There’s No Free Lunch:  How One Integrative Clinic Started and Thrives Without Philanthropic Support
Lynn Durand, MD, medical director, Center for Integrative Medicine, Concord Hospital, NH

Most integrative medicine clinics get started with significant philanthropic gifts. Despite this, many clinics that are launched with financial backing or receive continuing philanthropy do not survive financially. This session describes how one hospital-based integrative medicine clinic started and continues to operate without external financial assistance. Participants will gain expert advice on how to articulate a compelling rationale for an integrative clinic, and learn effective strategies for structuring the clinic to ensure that it is supported by the medical staff and the public. Dr. Durand will share the steps that the Center for Integrative Medicine followed to successfully facilitate this endeavor.

Keynote Session
Integrative Health Care: The Leadership Perspective
Joanne Conroy, MD, executive vice president, Atlantic Health and chief operating officer, Morristown Memorial Hospital, Morristown, NJ and Marcia Hall, chief executive officer, Sharp Coronado Hospital, Coronado, CA.

What factors are convincing hospital CEOs to embrace integrative medicine as a key strategy to improving the health of the people they serve—their communities and their employees? How does the integrative approach to health care lead to improved quality of care and a better patient experience? What are the implications for patient safety and what is next for integrative medicine in the hospital setting? You’ll hear from hospital and health system leaders who are blazing a trail in transforming the future of health care. 

Closing Keynote
Putting the Health Back in Health Care: How Hospitals Can Better Serve Employers and Communities
John Abramson, MD, author of Overdosed America: The Broken Promise of American Medicine and clinical professor, Harvard Medical School, Boston, MA

Dr. John Abramson believes that the health care that Americans receive has become epidemiologically unbalanced—tipped heavily toward the kinds of medical interventions that generate the greatest profit rather than the greatest health. He suggests that this imbalance presents hospitals with a great opportunity – to provide local purchasers of health care with services that help to rebalance and expand the health care that their employees receive. As important as it is to offer these alternatives to consumers, hospitals similarly must look to broaden these services to help local employers meet the challenge of providing more efficient and effective health care. By assisting employers to purchase health care services that address the real determinants of health and disease, hospitals can strengthen their place in the community as centers of health and well-being (as well of centers of excellent medical care when bad health happens). This is the real alternative in alternative medicine.