|
| Health Forum Online Store | HF Press Room | AHA Calendar | About Health Forum |
|
|
|||||||||
|
|
|
Pre-Conference Training and Workshops Separate pre-registration is required and an additional fee may apply. Please see the registration form for details. Workshop registration includes lunch. 8:30–10:30 am 11:00 am–2:30 pm In this workshop, you’ll learn the key steps for creating a solid foundation for your CAM program. You’ll discover what to expect in the development stages, ideas on how to rectify the challenges, and creative strategies to increase the likelihood of a successful program. You will gain valuable insights on developing successful programming, effective marketing and lessons learned. You will hear two different perspectives – that of a medical director of a three-year old integrative medicine program, and an integrative medicine consultant who has worked in the industry for ten years. Workshop #2: Philanthropy as a Key Component in Building an Integrative Medicine Program The question of funding is upper most on the minds of hospital CEOs and other health care executives as they consider integrative medicine as a key strategy to improving the health of the population they serve. Many are wondering if philanthropy can provide a significant source of funding in building and sustaining a program. This workshop will focus on the philanthropic environment that must be in place to allow prospective donors to partner with a health care institution to build and support a campus-based integrative medicine program. Participants will examine a proven philanthropic case and learn about the key elements of the philanthropic plan and structure that must be in place to achieve a high level of community support. They will leave with the ability to accurately measure their own level of readiness and some key strategies to advance philanthropy and integrative medicine on their local campuses.
|
||
|
|
||
|