AI in Health Care: Keys to a Smarter Future

  • Event Date:
  • Event Time: Noon Central

With advances in artificial intelligence (AI), computing power and data science, we have entered a new era of medicine. There's a tremendous opportunity to improve the quality and efficiency of care, and prevention and prediction for an individual are finally going to be possible. Clinicians are inundated with and asked to integrate a tremendous amount of data into clinical practice. Until recently, the tools to harness vast quantities of information in a meaningful way to help patients have not been available. AI helps solve that problem.

Learn from Mark Michalski, M.D., executive director, Center for Clinical Data Science, Massachusetts General Hospital and Brigham and Women's Hospital, about exciting partnerships, clinicians, and researchers who are transforming health care by applying the latest advances in artificial intelligence and developing tools that we previously only dreamed of having. Dr. Michalski will be joined by GE Healthcare experts Travis Froch, senior director of analytics solutions, and Dr. Rob Nelson, global marketing portfolio director for AI and analytics, for a panel discussion and Q&A following his presentation.

Attendees Will Learn:

  • How AI can make a difference in making care fundamentally better and saving lives
  • Where AI enables true evidence-based health care by streamlining predictions, planning and decision making
  • What AI-enabled medicine means to health systems and payers
  • Expected paradigm shifts in pathology and radiology

Sponsored by:

GE Healthcare logo

« View All Events

Thought Leaders

Mark Michalski, M.D.
Executive Director, Center for Clinical Data Science
Massachusetts General Hospital and Brigham and Women's Hospital
Mark Michalski, M.D. image

Mark H. Michalski, MD, is the Executive Director of the MGH & BWH Center for Clinical Data Science, which is focused on the application and translation of novel machine learning techniques into clinical practice. Previous to this role, Dr. Michalski held leadership and operational roles at early-stage companies in the medical software and device domain, including Butterfly Network and Hyperfine Research. Dr. Michalski held additional strategic roles in healthcare-focused efforts at Google and Genentech. Dr. Michalski completed his radiology residency training as a Holman Fellow at Yale-New Haven Hospital. He graduated with a degree in Cybernetics from the University of California at Los Angeles with multiple honors and received his medical degree from Stanford University

Rob Nelson, DBA, MBA, FACHE
Global Marketing Director, AI and Analytics Solutions
GE Healthcare
Rob Nelson, DBA, MBA, FACHE image

Dr. Rob Nelson possesses over 20 years of experience in marketing, business development, strategy, operations and program management. Currently Rob is responsible for US the growth strategy of GE Healthcare’s Analytics Solutions business with an emphasis on consulting and analytics including new solution introductions. He is also Adjunct Professor at the Stuart School of Business at the Illinois Institute of Technology (IIT), where through his strategic marketing capstone course program of the MBA/MAC program at IIT, he and his students work with start-ups and the Knapp Entrepreneurship Center and other incubators on solving go-to-market issues for participating companies. His own inaugural start-up experience was with, then pre-IPO,, at its first location in Seattle.

Rob has served both as a private consultant and senior manager and executive, leading a dozen different organizations and multiple teams and projects for Fortune 30 and privately held firms including GE Healthcare, Quorum Health Resources, the American Board of Medical Specialties (ABMS), and the American Health Information Management Association (AHIMA), Motorola and IBM. Prior to his corporate career, he served 11 years in the US Navy as both enlisted in naval intelligence and as an officer in the combat logistics force.

Travis Frosch
Senior Director, AI and Analytics Solutions
GE Healthcare
Travis Frosch image

Travis works closely with executives, IT staff, analysts, and clinicians to develop and embed solutions using data and analytics to solve their most significant challenges. He has over 16 years of healthcare experience and 13 years of expertise in reporting, business intelligence and analytics solutions on various platforms.

Travis continuously pushes innovation at GE, from building and managing the Cardiology Custom Report Writing business, through the release of DenialsIQ, GE’s first Revenue Cycle-focused advanced analytics module.

Prior to joining GE Healthcare, Travis was the Systems Administrator of the Cardiac Service line in a large hospital network in Orlando, FL. In January 2016, Travis was selected as a recipient of the 2015 GE Healthcare IT CEO’s Award. He graduated from the University of Central Florida in 2002 majoring in Health Service Administration and minoring in Healthcare Finance.

On Demand Button